The April "How Social is Your State DMO?"rankings have been completed and published. A few notes on the rankings:
-For the 8th consecutive time, Michigan has topped the rankings at the number one spot. They are followed by New York, Colorado, Florida and Pennsylvania.
- The “Movers” in the Top 25 include New York, moving to number 2; up from 7; Ohio at 8, up from 30; North Carolina at 11, up from 16; Georgia at 11, up from 23; Montana at 15, up from 27; South Dakota at 19, up from 36; and California at 23, up from 35.
There were no changes made in the ranking formula this quarter compare to first quarter of 2011; but we will continue to emphasize relevance and engagement. To view the full rankings for April 2011 with a sharing friendly link, visit: http://budurl.com/HowSocialStateDMO9. Please keep the comments and feedback coming, as we will continue to consider them in future measurements.
The next state DMO study will be published in July. Thanks again to @lbach22 for her hard work on the rankings. For more info on social media and tourism, be sure to follow Dave Serino on Twitter:@GammetGuy and fan Gammet Interactive on Facebook:www.Facebook.com/Gammet