The October "How Social is Your State DMO?" rankings have been completed and published. A few notes on the rankings:
-For the 6th consecutive time, Michigan has topped the rankings at the number one spot. They are followed by a tie for second with Pennsylvania and Colorado. The fourth spot is held by Virginia and Oregon rounds out the top 5.
-Just as we started to see some consistency in the top 10 during the last two rankings, we had some significant movement this quarter. Vermont made a big advance from 25th to crack the top 10. New York also cracked the top ten for the first time.
-All but one state has their official social media sites linked and visible from their homepage. This an improvement from seven in July and ten in April.
- All 50 states now have an official Facebook presence and all but two have an official Twitter voice.
-The current criteria for Google search rankings has been achieved by all 50 states. This means the official state tourism office web site appears in the top three results on a travel keyword search.
To view the full rankings for October 2010 with a sharing friendly link, visit: http://budurl.com/HowSocialStateDMO7
Please keep the comments and feedback coming, as we will continue to consider them in future measurements.The next state DMO study will be published in January. We hope to add some additional measurements for geo-location presence in the next rankings.
We would also like to remind you about the Inaugural Social Media Tourism Symposium on November 17-19, 2010. It will be held in Loudoun County, Va. Visit the fan page at www.Facebook.com/SoMeTourism to learn more about the program. Registration information can be found here – http://sometourism.eventbrite.com